Communication

1 Scary Truth About AI: It’s Up to You

By Lee Barnathan / July 22, 2024
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Why would artificial intelligence create fake sources? That’s a question I posed to two free programs, ChatGPT and Deep AI. The answers saddened but didn’t surprise me. First, an explanation of why. I knew about a New York lawyer last year foolishly cited cases he found via ChatGPT and didn’t verify them. They were fake,…

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Proving 1 Guy’s Innocent is a Compelling Story

By Lee Barnathan / July 8, 2024
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Seventh in an occasional series about compelling stories and ideas worth telling. Compelling stories have many qualities to them: They’re powerful, have an irresistible, sometimes emotional effect on the reader. They earn the person attention, either positive or negative. They’re unique, original, different. They relate to the reader, and they put the reader there. A…

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3 Final Unreal Expectations to Manage

By Lee Barnathan / July 1, 2024
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The expectations just keep coming. Prospects and clients have them, and ghostwriters need to mange them. Here are three more expectations to watch for related to ghostwriting services. Who’s the expert? The two sides have to understand where the expertise lies. It lies with both people.  The prospects turned clients have story expertise. They know…

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3 Wrong Ghostwriting Expectations and Their Genuine Realities

By Lee Barnathan / June 17, 2024
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Let’s talk about expectations. Because ghostwriting is so collaborative, the ghostwriter has the responsibility of managing a prospect or client’s expectations. If not, things can go wrong quickly. Example: A prospect wanted me to write five high quality articles related to his business, that he could post and then share on different social media sites.…

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Why 1 Ghostwriting Project is Expensive

By Lee Barnathan / May 20, 2024
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Proof that ghostwriting is expensive: I remember speaking about ghostwriting at a networking event. Afterwards, a member came up and asked just one question: “How much?” What I wanted to say was, If you have to ask, you can’t afford it. Instead, I responded, “It depends on several factors, but if you want quality ghostwriting,…

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1 Certain Ghostwriting Secret: Publishing Not Included

By Lee Barnathan / May 13, 2024
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Clients want publishing deals. I’ve recently had conversations with a client and a prospect. I ghostwrote the client’s manuscript, which she appreciated tremendously. Now, she’s trying to get it published and is finding it very difficult. She showed me how one publisher wanted $50,000 to edit, publish, and market her manuscript. “I can’t believe how…

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The Good, Bad, and Ugly of 1 First Draft

By Lee Barnathan / April 22, 2024
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Ghostwriting is one of the truest forms of collaboration there is. On one side, there’s the story expert: the person who has the compelling story that simply has to be told for whatever reasons the person wants to tell it (also known as the client). Joining that person is the storytelling expert, the ghostwriter, who…

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Why “Eva’s Uncommon Life” Was 1 Holocaust Story Worth Telling

By Lee Barnathan / November 27, 2023
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This is the second of an occasional series of stories I worked on that are worth telling. According to study.com, there have been more than 20,000 books written about the Holocaust. It is a sensitive topic from personal and historic standpoints, and a ghostwriter has to make sure that if he or she is going…

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Why “A Culture of Fear” was 1 Story Worth Telling

By Lee Barnathan / November 20, 2023
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Back in 2002, The New York Times came out with a survey that said 81% of people feel they have a book in them. The article’s author, Joseph Epstein, tried hard to discourage people from writing those books, and one reason he gave was that “so many third-rate books are published nowadays.” Epstein was right…

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6 Ghostwriting Projects I’ve Rejected

By Lee Barnathan / November 13, 2023
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The reason I love ghostwriting so much is because it’s the most rewarding—financially and emotionally—work I’ve ever done. I can’t adequately describe how wonderful it is to see the smiles and hear the sobs of joy in between “thank yous” from a client who has wanted to write a book and never thought it possible…

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