For me, ghostwriting is a most rewarding job. The work I do in telling somebody’s in-depth, compelling story — and then getting paid thousands of dollars to do it — is emotionally and financially gratifying. But like every other job out there, there are downsides. Here are some I have discovered. Scheduling conflicts — There’s…
There is a poem I remember reading in a prayer book: What does it really mean to “hear”? The person who attends a concert with a mind on business, Hears — but does not really hear. The person who walks amid the songs of birds And thinks only of what will be served for…
There must be a high degree of trust between ghostwriter and client. Each must recognize and respect the other’s talents. Like with a marriage, the relationship between ghostwriter and client has ups and downs, pitfalls and pleasures, risks and rewards. Either partner can throw things out of whack. Clients might typically try to take advantage…
One of my various ghostwriting services is telling the story of a company, product or service on its website. Too many company website product or service pages don’t tell the story of how the person reading the page will benefit from using that product or service. I have visited hundreds of small-business websites, and I’d…
Ghostwriting is more than books. It’s also writing email campaigns. And when I ghostwrite emails, I remember that you can’t build and sustain a relationship and keep subscriber engagement numbers high via email if your readers don’t understand why you’re sending them. I have found that about in 95 percent of the time, people tend…
In my last post, I summarized the importance of an outline when ghostwriting a book. Now I answer the question, “How to outline a book.” The short answer: Any way you want. There is no right or wrong way. If you want to stop reading now, I won’t blame you. All I can do is…
I had a client who provided me with a sizable amount of information to write the story. These were journals, and the client explained the writing was stream of consciousness. The idea was to get the thoughts onto paper as fast as possible. I applauded this client with getting the story out of the head…