Archive for July 2024
3 Hidden Ways the Pandemic Helped Ghostwriting
Years before the COVID pandemic, I worked at the Los Angeles Daily News, and the paper underwent tremendous upheaval when it was sold and became part of a chain. Employees fretted that they were going to lose their jobs; some didn’t wait for that to happen, and when they left, their positions were absorbed. I…
Read More1 Scary Truth About AI: It’s Up to You
Why would artificial intelligence create fake sources? That’s a question I posed to two free programs, ChatGPT and Deep AI. The answers saddened but didn’t surprise me. First, an explanation of why. I knew about a New York lawyer last year foolishly cited cases he found via ChatGPT and didn’t verify them. They were fake,…
Read More1 Perfect Ghostwriting Secret: It’s a Niche
I never realized ghostwriting was a niche. I never thought that way. After a years-long effort of trying to make it as a freelance copywriter, my career coach asked me a question. “If you could do anything, what would you do?” After dismissing my first love of sportswriting because the newspaper business is all but…
Read MoreProving 1 Guy’s Innocent is a Compelling Story
Seventh in an occasional series about compelling stories and ideas worth telling. Compelling stories have many qualities to them: They’re powerful, have an irresistible, sometimes emotional effect on the reader. They earn the person attention, either positive or negative. They’re unique, original, different. They relate to the reader, and they put the reader there. A…
Read More3 Final Unreal Expectations to Manage
The expectations just keep coming. Prospects and clients have them, and ghostwriters need to mange them. Here are three more expectations to watch for related to ghostwriting services. Who’s the expert? The two sides have to understand where the expertise lies. It lies with both people. The prospects turned clients have story expertise. They know…
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